Apple and Samsung remain Dominant

Apple and Samsung remain the dominant manufacturers that collectively take about 68 percent of the market and whose iPhones and Galaxies are among the most expensive options available. According to NPD Group data from 2013,iPhone sales grew 64 percent among consumers with incomes below $30,000. One reason for this sales growth is that both companies have provided consumers with more affordable options, either by introducing new models or cutting prices on existing ones.

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